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The AI-Native Distribution Intelligence Platform for Pharma
Gain real-time visibility, insights, and recommendations into your ecosystem's offtake by trade partner, SKU, category, and micromarket. Engage partners and grow revenue with zero-liability financing and autonomously run promos.
+27%
Offtake Uplift
+52%
Retailer NPS
100%
Real-Time Network Transparency
17
NBFC Credit Partners
Turn Channel Signals into Growth
The Platform Flywheel
Five integrated modules that work together to capture data, generate insights, activate your network, streamline orders, and unlock financing—creating a virtuous cycle of growth.
1. Capture
Agentic AI OCR for invoices and stock; rep visit and on-the-spot order capture delivers real secondary truth—fast.
3. Insight
Data & Analytics Command Center; Price & Portfolio Intelligence; Market Finder; HCP segmentation. Know what sells, where, and why.
4. Activate
Trade promotions with anti-leakage, Loyalty & Rewards, Communications Hub, HCP engagement, and sales enablement. Targeted pull with measurable lift.
5. Order
Storefront on app and web, Cart & Checkout, ERP Order Copilot ensures fewer misses and faster fulfillment.
2. Finance
Payments & Credit with NBFC partners; returns and claims orchestration means bigger baskets, quicker cycles, and less leakage.
Services - So Strategy Actually Ships
Three service pillars that run alongside the platform, ensuring your commercial strategy translates into measurable field results and lasting partner relationships.
Rewards Redemption E-commerce
Loyalty redemptions for trade partners, reps, and influencers across 29,000+ Indian PIN codes with physical goods from 4,000+ categories and global digital fulfillment.
  • 700+ marquee brands available
  • Higher participation drives larger baskets
  • Stronger loyalty and retention
Field Force Training & Development
Always-on onboarding, AI role-plays, coaching, and certification programs that solve the 40–50% rep attrition challenge facing pharma companies.
  • Faster ramp for new hires
  • Better call quality and consistency
  • Continuous skill development
GTM Consulting
Territory & beat design, partner onboarding, trade programs, launch excellence, HCP engagement, and operating cadence to maximize market coverage.
  • More active outlets
  • Better product assortment
  • Higher launch hit-rates
Value by Role
SwishX delivers measurable outcomes for every stakeholder in your distribution ecosystem—from executive leadership to field reps and healthcare professionals.
CXO
Stronger top line, stronger bottom line, and a bigger, more loyal distribution network that drives sustainable competitive advantage.
Sales & Marketing
Real-time secondary truth, bigger and stickier distribution network, and smarter P&L decisions backed by granular market intelligence.
Stockists, Distributors & Retailers
On-the-spot orders, stronger brand recall, and credit-backed baskets that enable growth without cash flow constraints.
Sales Representatives
Onboard, role-play, and coach continuously; higher-velocity beats and faster new-product introduction with AI-powered enablement.
Doctors
Stronger rep–doctor relationships, approved information in one centralized place, and a pull-based engagement model, not push.
What You Can Expect
Measurable improvements across your entire commercial operation—from top-line growth to operational efficiency and partner satisfaction.
Top Line
Sell-out uplift and better launch hit-rates, measured on real orders flowing through your distribution network in real time.
Bottom Line
Lower leakage and rework, efficient trade spend allocation, and higher rep productivity through intelligent automation.
Distribution Network NPS
Higher participation rates, faster service delivery, and stronger brand recall among partners and retailers.
27%
Average Offtake Increase
Measured across active distribution partners
52%
Retailer NPS Improvement
From enhanced service and credit access
100%
Real-Time Visibility
Across your entire distribution network
Trust & SLA
Enterprise-grade reliability, security, and support commitments that give you confidence to run mission-critical commercial operations on SwishX.
Availability
99.5% uptime target with published service credits. Our infrastructure is designed for reliability and includes automated failover and monitoring.
Support
Monday–Friday, 09:00–21:00 IST with defined incident severities. Critical issues receive immediate attention with escalation protocols.
Branding & Distribution
Dedicated tenant branding; apps and web shipped from SwishX developer accounts or your enterprise stores for seamless deployment.
Data & IP
You own Client Data; SwishX owns platform IP. Export and secure deletion supported. Complete transparency on data handling and retention policies.

Customer success story
From Reactive to Real-Time in One Quarter
Customer Background
A $10B+ market-cap pharma company, leader in APIs and generics, operating across 75+ countries faced fragmented distribution visibility and operational inefficiencies.
Pain Points
1
Rewards and redemptions weren't measurable or scalable, leading to low trust from distribution partners and missed engagement opportunities.
2
Fragmented signals from invoices, stock, returns, and field visits resulted in slow, manual reporting with no real-time visibility.
3
Primary-only view of sales with no real-time secondary truth by trade partner, SKU, category, or micromarket.
4
On-the-spot orders captured on notepads led to re-entry errors, missed orders, and delayed ERP posting.
5
Field attrition at 40–50% with inconsistent rep onboarding, product messaging, and launch readiness across regions.
The Solution: An AI-Native Commercial Flywheel
We implemented an integrated platform across the entire distribution network, connecting every touchpoint from data capture to financing.
01
Capture
Agentic AI OCR plus rep visit and order capture delivered immediate visibility into secondary sales.
02
Insight
Command Center with price/portfolio intelligence, market finder, and HCP segmentation enabled data-driven decisions.
03
Activate
Trade promotions with anti-leakage controls, loyalty programs, communications hub, HCP content, and AI sales enablement.
04
Order
Storefront, cart & checkout, and ERP order copilot eliminated manual errors and accelerated fulfillment.
05
Finance
NBFC-embedded credit and returns/claims orchestration unlocked growth without increasing brand liability.
Talk to Us
Ready to transform your distribution network with real-time intelligence and AI-native automation? Our team is here to show you how SwishX can deliver measurable growth for your organization.

SwishX

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AI Native Business Intelligence Platform for Life Sciences companies

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+91 98881 95556