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Platform Capabilities

The AI-native layer on your
downstream business

Capture invoices and orders, turn them into intelligence, activate the channel, execute commerce and unlock credit, on one platform.

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Workflow Automation Studio
Workflow Automation Studio
Automated Execution Flows
Analytics
Analytics
Performance Intelligence
Policies
Policies
Unified Rules & Validation Layer
Permissions
Permissions
Enterprise Access Governance
Integrations
Integrations
Connected Data Ecosystem
App Studio
App Studio
Build Apps Your Teams Need

Capture

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    Agentic AI OCR for invoices and stock statements
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    Automated validations and anomaly checks
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    Live feeds from distributor, stockist and field apps

Insight

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    CXO, sales, marketing, finance and ops dashboards
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    Micromarket, brand and SKU-level drill downs
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    Alerts for gaps, risks and opportunities

Activate

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    Scheme, loyalty and campaign setup
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    Precise targeting by segment, geography and behaviour
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    Incremental lift and ROI measurement out of the box

Order

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    Branded B2B storefronts for every partner type
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    Smart suggestions, substitutions and basket-building
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    ERP-integrated checkout and status tracking

Finance

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    Embedded credit journeys at checkout (with partner NBFCs / banks)
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    Automated claims, returns and settlements
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    Policy-level controls and exception workflows

Workflow Automation Studio

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    Drag-and-drop workflow builder
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    Human-in-the-loop approvals where needed
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    SLA tracking and notifications across teams

Analytics

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    Forecasting for demand, coverage and inventory
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    Assortment and pricing intelligence by micromarket
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    Next-best-action models for sales and trade marketing

Policies

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    Policy configurations for credit, discounts and claims
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    Rule engine for business logic and validations
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    Centralized policy management across all modules

Permissions

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    Granular role and territory-based access
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    Audit logs for every key action
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    Multi-level approval workflows and delegation

Integrations

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    Connectors for ERP, CRM, HRIS and DWH/BI tools
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    APIs and SDKs for custom workflows and apps
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    Real-time data sync and event-driven architecture

App Studio

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    Build mini-apps for specific use-cases on the same platform
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    No-code/low-code app builder with pre-built templates
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    Custom dashboards and workflows tailored to team needs

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